The Trainyard Brand Identity
A few years after The Trainyard was in business, they felt a brand update was needed as their location was changing and their brand at the time didn’t align fully with their goals and direction.
They have always been a place for community to gather, giving back to local places and spaces that need an extra hand and have always filled their shelves with local artist and creators talented products.
I saw an opportunity to bring some more life and vibrancy to their brand through a bolder colour palette and modern typography.
Several colour options
I created a few different colour options including all white and all black versions to ensure that they had a variety to choose from whether they were using the brand digitally or in print.
